Cannes Plage du Midi: Riviera Elegance, Refined Modern Living

A singular opportunity awaits the connoisseur: a meticulously refurbished penthouse with an extraordinary roof terrace, available through fractional ownership, poised directly on Cannes’ prized Plage du Midi.

A Legacy Address on the Côte d’Azur

Cannes in the south of France has long served as a playground for the European aristocracy and global elite, evolving from modest origins to become the jewel in the French Riviera’s crown. Its tapestry of history is woven with tales of Ligurian settlers and 19th-century English and Russian nobles, whose elegant villas lent the city its cosmopolitan spirit. The Croisette, with its parade of palm trees, boutiques, and Belle Époque architecture, exemplifies refined coastal grandeur.

Among its many gems, Plage du Midi is especially coveted. Spanning 1.5 kilometres of fine golden sand, it stretches west from the iconic Vieux Port towards Cannes la Bocca, with panoramic Mediterranean views and a distinctly relaxed ambiance. Unlike the formal exclusivity of La Croisette, Plage du Midi offers a discreet yet lively scene—favoured by Cannes’ families, residents, and those in-the-know.

The Cannes Festival and the Social Season

Each May, Cannes blossoms as the world’s cultural capital during the legendary Festival de Cannes, drawing international stars, producers, and distinguished visitors for a fortnight of cinema, celebration, and vintage glamour. The festival’s heritage reaches back to 1946, and today, over 200,000 guests descend upon the city, swelling its population and bringing a palpable sense of excitement to every street. Those fortunate enough to reside on Plage du Midi are perfectly positioned to partake in the revelries and enjoy a privileged vantage point, mere footsteps from the Palais des Festivals.

Plage du Midi: Riviera Leisure, Refined Amenities

Plage du Midi’s appeal lies in its balance of elegance and informality. The broad sands are punctuated by chic beach clubs—less ostentatious than their Croisette counterparts, yet no less sophisticated—with white parasols, sunset cocktails, and impeccable seafood menus. The beach is Blue Flag rated, offering lifeguards, showers, boat rentals, and paid parking—details that speak to the region’s commitment to comfort and quality of life. The calm protected waters and family-friendly play areas make it a sanctuary for rest and recreation.

Those who appreciate active leisure will find an abundance of pursuits: yachting to the Lérins Islands, local golf at Royal Mougins and Mandelieu, and cycling the length of boulevard du Midi. Michelin-starred dining—think Le Fouquet’s, La Plage du Martinez, and the creative gastronomy of Chef Didier Anies—is but a stroll away, while Cannes’ vibrant arts and nightlife scene remains at one’s doorstep.

The Property: Heritage, Luxury, and Modernity

At the heart of this offering is a penthouse masterpiece, originally constructed in 1940 and now slated for a comprehensive refurbishment to the highest standards. The residence boasts approximately 185 m² of internal space and a showpiece 200 m² private roof terrace—a rarity even on the Côte d’Azur. Owners will enjoy five sumptuously appointed bedrooms, gracious living areas, bespoke kitchens, and interiors inspired by the quiet luxury of the Carlton and Le Majestic.

Views from the terrace span the blue arc of the Mediterranean, while the building’s discreet security and lift access ensure absolute privacy and ease. Fractional ownership offers all the privileges of Cannes living—without the encumbrances of sole ownership—underpinned by professional management and an ethos of effortless enjoyment.in th